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Recent Episodes
Navigating the small business customer journey
We dive into the five phases of the customer journey: Awareness, Findability, Reputation, Conversion, and Advocacy. Understanding these phases is key to aligning your marketing, sales, and customer service efforts for maximum impact and growth.
Get Ready to Grow Your Local Business with the Five Stages of the Customer Journey!
We dive into the five phases of the customer journey: Awareness, Findability, Reputation, Conversion, and Advocacy. Understanding these phases is key to aligning your marketing, sales, and customer service efforts for maximum impact and growth.
Why you should think of your business as a Flywheel
In today's fast-paced business environment, creating a seamless experience for customers, employees, and stakeholders is more important than ever. The flywheel concept, inspired by the mechanical device used to store...
EZtransition Customer Journey Podcast
The EZtransition Customer Journey Podcast is a valuable resource for businesses aiming to enhance their marketing strategies and customer engagement. Hosted by Darren Cato, the podcast delves into inbound marketing...