1. Sign In to Google Analytics
- Visit the Google Analytics website.
- Click on “Start for free” or “Sign in to Analytics” if you already have a Google account.
2. Set Up Your Account
- After signing in, click on “Start measuring”.
- Enter an Account Name (e.g., your business name).
- Configure the Account Data Sharing Settings as desired.
- Click “Next”.
3. Create a Property
- Enter a Property Name (e.g., your website’s name).
- Select your Reporting Time Zone and Currency.
- Click “Next”.
4. Provide Business Information
- Choose your Industry Category and Business Size.
- Select how you intend to use Google Analytics with your business.
- Click “Create”.
5. Accept Terms of Service
- Review and accept the Google Analytics Terms of Service Agreement.
6. Set Up a Data Stream
- Choose the platform you want to measure: Web, Android app, or iOS app.
- For a website, select Web.
- Enter your Website URL and Stream Name.
- Click “Create stream”.
7. Install the Tracking Code
- After creating the data stream, you’ll receive a Measurement ID and a Global Site Tag (gtag.js).
- Copy the Global Site Tag.
- Paste this code into the
<head>section of every page on your website you want to track.
8. Verify Installation
- After installing the tracking code, return to Google Analytics.
- Navigate to Admin > Data Streams.
- Select your data stream and click on “Realtime” to verify that data is being received.
For a detailed walkthrough, refer to Google’s official guide on setting up Analytics for a website.
By completing these steps, you’ll have Google Analytics set up to monitor your website’s traffic and gain valuable insights into user behavior.